• Antony Reeve-Crook

How to Present Well Virtually

The covid pandemic may be coming to an end, but the popularity of virtual presentations is set to remain. We live in an increasingly globalised work environment and one where every second is crucial. Therefore, connecting to clients and colleagues with ease is essential. And the many benefits of virtual presentations make this a possibility.

However, virtual presentations are a relatively new phenomena; accordingly, the relevant skills and techniques for delivering amazing presentations may not be in place yet. But this doesn’t mean you have to learn through failure after failure to hone your virtual presentation skills. Instead, you can significantly advance your techniques by concentrating on the fundamentals.

Enhancing Your Virtual Presentation Skills

A good presentation will be one which engages its audience and delivers its core message clearly. And, traditionally, these have been the main concerns for those presenting in-person. However, the markedly different environment of virtual presenting means that the variables have changed. Technical problems, a lack of face-to-face engagement and the need for different presenting styles have all combined to create a testing environment.

Thankfully, you can navigate these obstacles by building your virtual presentation skills in the following areas:

  • Check Your Equipment: virtual presentations rely heavily on technology and, as a result, you need to make sure your equipment is working before your presentation. Technology, after all, can fail at any minute. And if, for example, your camera fails just before a presentation you’re going to be in serious trouble. Therefore, always make sure you check your equipment two hours before a presentation. And then check it again an hour later. This should give you time to launch any contingency plans.

  • Have an Assistant on Hand: one of the benefits of a virtual presentation is that audience members can only see what’s in front of the camera. This means that you can have an assistant on hand to help with both prompts and technical support. With an assistant in place, you will find that your presentation can stay on course successfully and technical faults are rectified in the background.

  • Look Directly into the Camera: few people are a natural in front of the camera, but there’s one guaranteed way to appear more natural: look directly into the camera as if you’re talking one-to-one with it. This will generate a more natural presenting style and enhance your engagement with the audience.

  • Light Your Presentation Correctly: bad lighting conditions can seriously affect your ability to connect with your audience. A presenter who is shrouded in shadows, for example, is less effective than one who is presenting in warm lighting conditions which produce a more calming and convincing presentation. Achieve this by testing the camera in different positions and/or invest in a lighting rig to produce the best results.

  • Stand Up: many virtual presenters labour under the misapprehension that sitting down to present is effective. But the problem with this approach is that it’s far from dynamic. And the very best presentations are always dynamic. With this in mind, make sure your camera is positioned in a way that allows you stand up and move around to generate energy. Your presentation will instantly become more engaging and keep your audience on board.

In business, presenting well is key to success. You need to be able to sell your ideas convincingly and this isn’t something that should be taken for granted. Preparing, practicing and keeping these tips in mind will stand you in good stead.

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